Rising to fame after winning “Superstar K3,” Ulala Session is revealed to be starting their own music label. On the 16th of February, Ulala Session confirmed that they have decided to start their own label after declining offers from other management agencies.
The members explained that the decision came from the fear other management agencies might have an influence on the music they want to release. Since their win in “Superstar K3,” the members revealed they have been planning to sign with various labels. It was further reported agencies such as Loen Entertainment tried to woo the group to sign with them.
Instead of signing on with management agencies, Ulala Session will use part of its prize money (approximately 500 million won) to establish their own agency. They hope to release a pop album by April this year.