Lee Hyori caught the attention of her fans and the media today after it was revealed that she has set up a “Hyori Fund” to help South Korea's elderly. It was further reported that Hyori met up with a charitable organization, “Beautiful Foundation”, and donated at least 100 million won (about 100,000 USD) to the elderly.

At the meeting, Lee Hyori also took a photo of a handwritten slogan urging citizens to stop the endless winter from seniors who live alone. It was also announced that the name “Hyori Fund” came from the word “Hyo” to represents her name and “Ri” which is the Chinese translation of “beneficial”. The name reflects Hyori's wish to support the elderly in the cold season.

Fans and netizens alike responded positively to Hyori's new charitable venture, as she was previously noted for donating to animal and youth welfare before.

Source: Newsen

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